KOLMEDIA DIGITAL MARKETING

Digital marketing audits for businesses that demand results

A complete report with diagnostic, competitive analysis and a custom action plan. 120+ parameters, 6 dimensions, delivered in 48 hours.

No commitment · Results in 48 hours

120+
Parameters analysed
6
Dimensions of analysis
48h
Diagnostic delivery
€0
Diagnostic cost
The Problem

Most local businesses don't know whether their website is generating or losing customers. If you can't answer "how many leads am I getting each month from Google?", you have a visibility problem.

Kolmedia analyses your complete digital presence (website, SEO, social media, online reputation and competition) with advanced analysis technology. In 48 hours you receive an executive report with concrete data, not opinions: what works, what doesn't, and exactly what to do to fix it. Every recommended action comes with an estimated impact based on Spain sector benchmarks.

Elegant Mediterranean office with arched window, olive-green chair and laptop
Scope of the Diagnostic

Six critical dimensions of your digital presence

01

Content and Positioning

Assessment of coherence between your value proposition and the message your digital ecosystem transmits. Analysis of narrative, tone and competitive differentiation in your sector.

02

Conversion and Experience

Identification of friction points along the user journey, from first contact to conversion. Optimisation of every interaction to maximise measurable results.

03

SEO and Technical Architecture

Audit of technical infrastructure, performance, indexing and domain authority.

04

Competitive Intelligence

Comparative analysis against direct competitors. Strategic gaps and opportunities.

05

Social Strategy

Social media presence, engagement and alignment with business objectives.

06

Executive Action Plan

Prioritised roadmap with concrete actions, timelines and impact projections.

Hands on a laptop on a Mediterranean terrace overlooking the sea
How it works

From diagnostic to results in 3 steps

  1. 01

    We scan everything

    Our system analyses your website, SEO, social media, online reputation and competition. 120+ parameters across 6 dimensions. You don't have to do anything. Just give us the URL.

  2. 02

    We deliver the report

    In 48 hours you receive an executive report with overall score, issues ranked by priority, and an action plan with estimated impact for each recommendation (based on sector benchmarks).

  3. 03

    We execute together

    If you decide to move forward, we implement the improvements with monthly follow-up. Clear reports showing exactly what changed and how much it impacted.

Recent diagnostics

What the reports find

Real audit examples from Mallorca. Names omitted for confidentiality.

Restaurant · Palma Centre

38 /100

Initial score

74 /100

After implementation

No visible CTA, 340 Google reviews with zero replies, menu only as non-indexable PDF.

The report identified three conversion problems explaining why web traffic was not turning into reservations. The booking button was not visible on mobile, the menu loaded as an image (invisible to Google), and 340 accumulated reviews had never received a reply.

+28

Google reviews, month 1

3x

clicks on booking button

+41%

organic traffic, 90 days

Dental clinic · Eixample area

41 /100

Initial score

79 /100

After implementation

14-second LCP on mobile, no online booking system, Google Business profile outdated since 2022.

The diagnostic quantified how many potential patients were leaving the site before reaching the contact form. Load time on mobile was the main blocker: 14 seconds until content was visible. The Google Business profile had not been updated in two years and showed incorrect hours.

-11s

mobile load time

+18

online bookings, month 1

62%

less mobile bounce

Boutique hotel · Old Town

44 /100

Initial score

77 /100

After implementation

100% OTA dependency, website in Spanish only with 60% of guests being German or English, Google Business photos from 2021.

The report quantified the commissions lost to OTAs for not having a direct booking engine. A single-language website automatically excluded most visitors before they reached the rooms page. Outdated Google photos did not reflect a renovation completed the previous year.

+34

direct bookings, month 1

-18%

OTA dependency

4.4→4.8

Google rating

Premium catering · Mallorca

52 /100

Initial score

73 /100

After implementation

2,400 Instagram followers with no link to the website, contact form broken since a hosting migration, no portfolio page.

All organic Instagram traffic was landing on a profile with no link to the website. The quote request form had been broken for four months after a hosting change. The business had completed 12 events that year but had no visible portfolio for prospective clients.

+240%

traffic from Instagram

12

quote requests, month 1

0→1

active portfolio online

Mediterranean boutique façade in Palma de Mallorca with the text Mediterranean Agency
Exclusivity

We only work with 5 new clients per month.

If you agree to work with us, you will have our full attention. We operate from Palma de Mallorca with an exclusive model: few clients, maximum impact.

While other agencies take weeks to deliver a manual audit, our automated system analyses 120+ parameters in hours. You receive concrete data, not opinions.

Maximum 5 clients per month 120+ parameters in 48h Estimated by sector benchmarks All of Spain, 100% remote Personalised attention
How we work

A methodology, not a generic PDF

Kolmedia analyses the digital presence of businesses with the same obsession for data that an analyst applies to their finances: what cannot be measured cannot be improved. What we deliver is not an opinion. It is a verifiable diagnostic.

Many businesses in Mallorca with excellent products lose customers because of a weak digital presence. Our methodology audits more than 120 parameters across 6 dimensions (content, conversion, SEO, competition, brand and growth) and delivers a diagnostic with concrete actions.

Every audit is manually reviewed before delivery. When we say your website has a problem, it's because we have verified it on screen. When we estimate a revenue impact, it is backed by the sector benchmarks that support it.

Palma de Mallorca All of Spain Data-driven Direct communication
Sample · Report 48h

Global score across 6 weighted dimensions

Content & Messaging68
Conversion54
SEO71
Positioning58
Brand & Trust74
Growth45

Overall

62/100

18 findings

7 quick wins

Illustrative mockup of the deliverable report (sample data).

Content

Latest articles

Analysis and real data from audits in Mallorca. Published so that local business owners can see how we think before they hire us.

AI & Local Business

AI autonomous agents for local businesses in Mallorca (2026)

What autonomous AI agents are in 2026 and what they mean for a restaurant, hotel or clinic. Concrete cases, warning signs and what to ask your agency. (Spanish)

Read article →
Restaurants

10 digital marketing mistakes in Palma restaurants

After auditing several restaurants in Mallorca, these are the 10 most common mistakes. 100% have no Schema markup and 75% have their menu in PDF. (Spanish)

Read article →
Contact

Ready to know the true state of your digital presence?

Request your free diagnostic. You will receive a reply in under 24 hours and a complete report in 48.

Limited spots. Maximum 5 new clients per month.

Request Free Audit

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